It is time for another roll out of the Industry Round Up! We have been delighted to see some of the world’s top brands and media emerging with such creative PR campaigns, as well as more welcome social media updates on the way. Take a peek for yourself… Jägermeister promises “The good times will come again” Jägermeister has designed a special #SaveTheNight bottle in aid of the heavily affected nightlife industry following COVID-19. Partnering up with renowned Berlin based DJ

Since Instagram launched Instagram Stories in 2016 to complete its offer and compete against Snapchat, the stories format has become a BIG thing. In 2019, 500 million people used Instagram stories every day. This represents half of the platform’s users! There is no doubt: the stories format is now a Social Media essential, alongside posts on the feed and dark posts to promote special offers and new products. WHY USERS ARE INTO STORY By its nature, a story is live only for 24

The last few weeks and months have seen businesses everywhere rapidly updating their PR and social media strategies. Here are a few of our favourite trends, PR moves, and social media updates that we have seen over the last few weeks. A Twitter takeover in Oklahoma While many public institutions have been forced to close temporarily in the pandemic, the National Cowboy Museum of Oklahoma responded by adopting a fresh approach to their social media strategy. In a brilliant mov

The COVID-19 outbreak has undeniably changed the standard methods of working for employers and employees worldwide. It challenged business leaders to do three things at once: stage the return to work, understand and leverage the challenges they had to adapt to during the crisis and most importantly - chart a new path forward with the new lessons learned in mind. The few aspects of work that have experienced rapid change as companies hit the pause button on a lot of their acti