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Groupe GM and Blaise Mautin launch new prestigious amenity line

April 5, 2018

 

Paris, April 5th 2018 - Leading international amenities player Groupe GM has launched a prestigious amenity line in partnership with French creative perfumer Blaise Mautin, building on a rich history of collaboration between the two.


Renowned for creating the world’s finest tailor-made perfumes, Blaise Mautin’s style and exclusive fragrances will soon be available in hotels worldwide through a new selection of luxurious amenities.

 

 
Blaise Mautin became interested in the art of perfumes at a very young age. His parents were the owners of the Au Nain Bleu toy store in Paris and he had always dreamt about making an exclusive perfume for the store to evoke that special place eternally.


In 1990, Blaise Mautin founded his own company of tailor-made perfumes, and, in 2000, created his first exclusive perfume for the hotel Le Bristol in Paris and for the Brenners Park in Baden-Baden.


The world quickly responded to Blaise Mautin’s unique talent and, since then, he has been creating fragrances for some of the most luxurious hotels.


In his laboratory in the heart of Paris, filled with the most beautiful scents and ingredients, Blaise Mautin takes the art of perfume to a whole new level by creating bespoke fragrances to best respond to each customer’s needs, tastes and sensibility.


In Blaise Mautin’s own words: “What is important when a guest comes into a hotel is to give them the same great warm feeling that the scent of home can give. I create a perfect match between the scent and the hotel. The main hotel’s wish is to offer guests unforgettable moments and a unique experience, and to make sure they have never smelled that scent anywhere else. By doing so, the hotel offers a scented memory to their guests that will always stay with them”, Blaise Mautin explained.


President of Groupe GM, Laurent Marchand, also commented: “Blaise Mautin brings together fragrances, feelings, sensations, emotions and finesse in his own unique way to create bespoke perfumes that can perfectly mirror each hotel’s personality. At Groupe GM, our mission is to deliver an unforgettable moment and experience to hotel guests. Thanks to this new amenity line, we are now sure to make our guest experience a once-in-a-lifetime journey which will leave them with a lasting memory.”


The Blaise Mautin hotel line centers on a vivacious, delicate yet powerful fragrance, which combines bergamot from Calabria, petit grain, sweet orange, a hint of ylang-ylang from Madagascar, shaped by an accord of rose
petals, orange blossom and jasmine. The base is spiced up by a breath of thyme, clary sage and lavender, lying on a bed of vetiver thus creating an unforgettable scent.


This new range features four generous 50ml tubes of shampoo, conditioner, bath shower gel, and body lotion, all presented in a pure, captivating and modern slate blue color. The range is complemented with two cardboard box soaps, available in 30g and 50g, and a liquid soap and hair and body gel, both available in a practical 300ml Ecopump. Wall brackets in brass or recyclable ABS plastic are also available.


Discover all the brands offered by Groupe GM at: http://www.groupegm.com/ – or alternatively contact your local distributor. For the US, contact the TY GROUP on + 1 305 805 8085 or visit their website: http://www.t-ygroup.com/. For the UK Distributor, please contact ASLOTEL on +44 1372 362 533 or visit their website: http://www.aslotel.co.uk.


ENDS


About Blaise Mautin:

 

Blaise Mautin’s career started in his parents’ toy store, Au Nain Bleu, where he met Jean Laporte, a highly influential figure in the world of perfumery, who proposed creating a tailor-made fragrance for the store. He had always been interested in the world of perfumery and, encouraged by his friends and family, decided to become a creative perfumer.
In 1990, Blaise Mautin founded his own company of tailor-made perfumes. In 2000 he created his first exclusive perfumes for the hotel Le Bristol in Paris and for the Brenners Park in Baden-Baden. Two years later, Park Hyatt hotel contacted Blaise Mautin to create a cosmetics line for all the luxury hotel, as did Hiroki Nakamura for his worldwide stores in 2004.
In January 2010, he was appointed Knight in the Order of Arts and Literature.
Today, his style and singular talent are available worldwide through a selection of room fragrances, toiletries, massage oils and scented candles, evoking both luxury and excellence.


About Groupe GM:


Leading international player in the guest amenity industry for 40 years, Groupe GM designs, produces and distributes cosmetics and accessories for the hospitality industry in over 70 countries across every continent. Drawing on an international network of dedicated agents, Groupe GM distributes a unique portfolio of over 30 brands. In addition to its own brands, Groupe GM signs exclusive worldwide licensing agreements with recognised international brands, including cosmetic, fashion, design and spa brands. Groupe GM offers flexible, global solutions, enabling hoteliers to stand out with their hospitality products. www.groupegm.com


Media contact


Lavinia Ferri
Hopscotch Europe
US: +1 305 260 6096
UK: +44 (0) 208 133 3140
lferri@hopscotch.eu

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