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Groupe GM introduces new Yves Rocher amenity line ‘Olive Petitgrain’

March 23, 2017

 

 

Inspired by olive and its renowned properties, the new amenity line will be available in April in the finest hotels and luxury spas worldwide.

 
Paris, 23th March 2017 – Groupe GM, leading international amenities player, collaborates once again with long-term partner and French leader in the cosmetics industry Yves Rocher on the upcoming olive based line ‘Olive Petitgrain’ from the bath time range of Yves Rocher ‘Les plaisirs nature’.


Creator of Botanical Beauty, Plaisirs Nature’s new bath time range is the result of a noble synergy between Yves Rocher’s botanical savoir-faire, knowledge of the Neuroscience of perfumes, their expertise in textures and commitment to eco-design.


Yves Rocher has chosen the Olive for its sunny disposition, and essential oil of petitgrain, originating in the Mediterranean Basin. The essential oil of petitgrain is traditionally used for its renowned relaxing properties. Its pleasant fragrance, both floral and invigorating, offers a calm and peaceful moment.


“Each new collaboration with Yves Rocher adds to our 20-year history and mutual commitment to make products that respect both humans and the environment” comments Laurent Marchand, CEO of Groupe GM. “We are confident the new line will also meet the success of every previous collaboration with Yves Rocher, as it perfectly meets our clients’ expectations for natural, quality products with an important lifestyle and wellbeing dimension.


The new amenities line features 30ml bottles of shampoo, conditioner, shower gel and body lotion, paper-wrapped soaps, available in 20 & 40g formats, and 300 ml Eco-pump bottles of liquid soap and hair & body gel. All products are enriched with olive extract and some of them contain extra moisturizing ingredients such as Aloe Vera, sweet almond oil & Shea butter.


In line with Groupe GM’s commitment for eco-friendly natural goods, all products in this series come in recyclable plastic bottles. They are paraben free and mineral oil free, with a neutral pH, and tested under dermatological control. All formulas are highly concentrated in ingredients from natural origin up to 96%.
Discover all the brands offered by Groupe GM at: http://www.groupegm.com/ – or alternatively contact your local distributor. For the US, contact the TY GROUP on + 1 305 805 8085 or visit their website: http://www.t-ygroup.com/. For the UK Distributor, please contact ASLOTEL on +44 1372 362 533 or visit their website: http://www.aslotel.co.uk.


ENDS


About Yves Rocher:


As Botanist, Harvest, Manufacturer and Distributor, the Yves Rocher Brand is the only global cosmetics Brand to control the entire life cycle of its 700 products, from the plant to the skin of its 30 million clients over 90 countries. This specificity allows the Yves Rocher brand to lower its environmental impact and to offer quality products at an accessible price. www.yves-rocher.com


About Groupe GM:


Leading international player in the guest amenity industry for 40 years, Groupe GM designs, produces and distributes cosmetics and accessories for the hospitality industry in over 70 countries across every continent. Drawing on an international network of dedicated agents, Groupe GM distributes a unique portfolio of over 30 brands. In addition to its own brands, Groupe GM signs exclusive worldwide licensing agreements with recognised international brands, including cosmetic, fashion, design and spa brands. Groupe GM offers flexible, global solutions, enabling hoteliers to stand out with their hospitality products. www.groupegm.com


Media contact

 


Lavinia Ferri
Hopscotch Europe
US: +1 305 260 6096
UK: +44 (0)208 133 3140
lferri@hopscotch.eu

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